How far can advertising go?

At my internship at the National Organization of Women we did a huge petition to get this billboard taken down after it was put up in the middle of Hunt's Point which is a underage major sex trafficking ring.

It fits their brand personality from their website, but didn't sit too well with New Yorkers, especially because this is their second offense. A few months ago they had to take down their anti- Semitic ad for Christmas.

Now human rights organizations are going after the bars and restaurants that carry the liquor to petition them as well.