The Superbowl of Advertising

Short CNN article about some of what to expect in this year's Superbowl advertising. All commercials for the game sold out by January 2, 2012, at an average price of $3.5 million per thirty-second ad, by far the highest rate for Super Bowl advertising in the event's history. At least one thirty-second advertisement commanded a price of $4 million. No reports of King Arthur Flour making an appearance.